INFOFLA, a leading Korean AI automation company, has unveiled the consumer version of its flagship platform, Selto, making its advanced Vision-based automation technology available to the public for the first time. Users can now access Selto directly through INFOFLA’s official website, empowering individuals to automate daily computer tasks effortlessly.
Originally designed for large enterprises and public institutions, Selto enables users to automate tasks such as document processing, report generation, and data entry without writing a single line of code. This launch redefines accessibility in automation, bridging the gap between enterprise-grade technology and personal productivity.
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“With this consumer launch, AI automation finally becomes accessible to everyone,” said Inmook Choi, CEO of INFOFLA. “We’re entering a new phase where AI isn’t just a tool it’s a true colleague that works alongside you.”
AI That Sees and Acts Like Humans
Unlike conventional Robotic Process Automation (RPA) solutions that rely heavily on backend integrations, Selto leverages Vision AI and Optical Character Recognition (OCR) to interpret on-screen content whether it’s text, buttons, or menus and take action much like a human would. This human-like interaction allows Selto to automate workflows across almost any application or web interface, even in systems without APIs or integration capabilities.
Furthermore, Selto combines this Vision AI with an intuitive no-code interface, enabling users to design complete automation workflows in just minutes. Whether analyzing documents, verifying data, or responding to real-time system changes, users can execute tasks with simple clicks no technical expertise required.
INFOFLA also highlighted Selto’s on-premises capability, allowing both organizations and individuals to maintain complete control over data security and compliance while enjoying the benefits of AI-powered automation.
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Flexible and Scalable Pricing
To make AI automation more inclusive, INFOFLA introduced three subscription tiers Free, Basic, and Pro built on a credit-based model. Users can begin with the free plan, scale according to their needs, and purchase additional credits for more extensive workloads.
“Our goal is to make AI automation as scalable and adaptable as cloud computing,” Choi added. “Selto grows with you from individuals to global enterprises.”
Taking Korean AI Innovation Global
To expand its global footprint, INFOFLA will showcase Selto at TechCrunch Disrupt 2025 in the United States. This marks the company’s first major global presentation and a strategic step toward introducing Korean AI innovation to the North American automation market. INFOFLA aims to collaborate with technology partners, investors, and enterprise customers as it continues to position Selto as a transformative Vision-based AI platform on the world stage.
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