Wipro Limited, a global leader in AI-driven technology services and consulting, has announced a multi-year partnership with Odido Netherlands B.V. aimed at transforming its IT infrastructure and elevating customer experiences across both enterprise and consumer segments.
Through this collaboration, Wipro will leverage its AI expertise and consulting capabilities to enhance customer engagement, boost operational productivity, and optimize processes to reduce costs. Notably, the engagement adopts a self-funded model, wherein productivity-driven savings are reinvested to continuously finance new digital initiatives. This approach ensures that innovation remains both sustainable and scalable over the long term.
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As part of the engagement, Wipro will lead a comprehensive modernization of Odido’s digital and enterprise technology landscape. Additionally, the company will implement IT simplification and automation strategies. This transformation will utilize Wipro’s AI-powered delivery platforms, WEGA and WINGS, part of Wipro Intelligence, a unified suite of AI platforms, solutions, and transformative offerings. These tools will empower Odido to develop and manage a dynamic ecosystem of agent-driven services, enhancing service reliability, IT operations, and incident resolution rates.
Furthermore, Wipro’s conversational AI chat solution will bolster responsiveness and resilience across Odido’s technology ecosystem. By delivering contextualized, multilingual, and conversational self-service capabilities, the solution ensures superior customer interactions.
Wipro will also integrate its experience-led studio model, powered by Designit, into the engagement. By combining design, development, and engineering teams, Wipro will capture user and business needs early, translating them seamlessly into actionable solutions. This approach will accelerate time to market while consistently delivering high-quality digital experiences.
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“At Odido, our goal is to make technology more human. Everything we do is driven by a human-centric approach. This applies not only to our network services and product innovations, but also to our processes, operations, and IT infrastructure,” said Robert Purdy, Chief IT Officer at Odido Netherlands. “Our collaboration with Wipro supports this ambition and enables us to take the customer experience to a next level.”
Graziella Neuvéglise, Managing Director, Western Europe, Wipro Limited, added, “Odido’s trust in Wipro reflects our ability to deliver strategic value through intelligent operations, agile development, and a future-ready IT strategy. This transformation is consulting-led, with our teams shaping the roadmap, optimizing processes, and aligning technology with business goals. By combining this expertise with Wipro Intelligence, our unified suite of AI-powered platforms, solutions, and transformative offerings, we’re not just modernizing Odido’s IT infrastructure – we are reimagining how technology enhances businesses and places customers at the center of their evolution. This engagement underscores our commitment to delivering impactful solutions that help our clients thrive in a rapidly evolving business landscape.”
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