SymphonyAI, a global leader in vertical AI solutions designed for enterprise transformation, has announced that Central Co-op, Lincolnshire Co-op, and Midcounties Co-op have rolled out its Connected Retail platform. With this strategic step, the three co-operatives can modernize operations, tailor assortments to local needs, and create a better shopping experience for more than 1.3 million members across 700+ stores.

Amid increasing operating costs, fluctuating consumer demand, and the urgent need for hyper-local precision, the co-operatives have turned to generative and predictive AI. By deploying SymphonyAI’s Connected Retail platform, they gain access to real-time intelligence across inventory management, shelf execution, and supply chain operations. This technology is driving efficiency, minimizing waste, and creating store experiences that are more relevant to their communities.

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Jacob Isherwood, CIO of Midcounties Co-op, emphasized the platform’s value in improving responsiveness. He noted, “With SymphonyAI’s range and space planning, we can quickly adjust our assortments to meet changing member-shopper preferences while automating labour-intensive tasks to allow our teams to focus on delivering exceptional service.”

Steve Leach, COO of Lincolnshire Co-op, highlighted the operational gains, stating, “Our priority is to keep shelves stocked with the right products, reduce waste, and minimise overhead costs. With SymphonyAI’s platform, we’re able to enhance our operational efficiency and meet the evolving needs of our shoppers.”

Similarly, Selina Butterfield-Mashoofi, Chief Finance and Technology Officer at Central Co-operative, stressed the importance of aligning with member expectations. She said, “As a member-owned business, our shoppers’ needs and preferences take top priority. With SymphonyAI’s connected retail platform, we have seamlessly integrated operations, ensuring shoppers are presented with the optimum range and high on-shelf availability.”

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The impact of SymphonyAI’s Connected Retail platform extends across several critical areas:

  • Localized Assortments that better reflect community needs, reducing waste while strengthening customer loyalty.
  • Smarter Shelf Execution through store-specific planograms and optimized space allocation.
  • Boost efficiency with predictive insights and smart automation delivering results in weeks, not months.

Manish Choudhary, President of Symphony Retail CPG, underlined the company’s vision for growth in the UK market. He explained, “The UK is a strategic growth market for us, and AI especially generative AI is at the heart of how we’re helping retailers unlock new value. Our platform empowers real-time, intelligent decision-making that goes far beyond automation. It transforms complexity into opportunity with measurable results for both retailers and shoppers.”

Through this collaboration, the co-operatives are not only modernizing their operations but also strengthening their member-first approach, ensuring their stores remain competitive, efficient, and deeply aligned with community needs.

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