In 2025, Coveo has emerged as a pivotal force in shaping enterprise AI through its breakthroughs in generative search, intelligent discovery, and AI agent integrations. From powering smarter self-service at Docusign to expanding its ecosystem partnerships with Salesforce and AWS, Coveo is redefining what AI relevance means across digital commerce, customer support, and enterprise workflows.
This curated roundup captures the top 10 most impactful Coveo updates of the year showcasing how the company is driving innovation with scalable GenAI solutions, enterprise-grade security, and real-time business context. Whether you’re an AI builder, e-commerce strategist, or tech leader, these milestones reveal how Coveo is setting the pace for next-gen AI adoption.
Update 1: Coveo Unveils Agentforce, API Suite and Partner Program to Power GenAI and Agentic AI Relevance
Published Date: March 5, 2025
Coveo launched Agentforce, a Salesforce-native integration designed to enhance agentic AI with real-time, enterprise-wide relevance. Alongside this, Coveo expanded its developer toolkit with new and enhanced APIs including Search, Passage Retrieval, Case Classification, and Answer API (beta) to help teams build accurate, secure GenAI experiences.
Built on Relevance-Augmented Retrieval, Coveo’s approach addresses key enterprise AI pain points: fragmented content, hallucinations, and tech lock-in. The platform ensures agents access the most contextually accurate information, grounded in unified, permission-aware knowledge.
From boosting search precision to improving support case routing, this update empowers developers and enterprises to scale AI confidently without sacrificing control or trust.
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Update 2: Coveo Joins Shopify as Premier Tech Partner to Boost Revenue with AI Search and Product Discovery
Published Date: March 25, 2025
At Shoptalk, Coveo announced its new status as a Shopify Premier Technology Partner, with its AI Search and Product Discovery app now live in the Shopify App Store. This integration brings Coveo’s enterprise-grade AI to Shopify merchants offering smarter product discovery, real-time personalization, and generative buying experiences.
Key features include predictive search, 1:1 in-session personalization, intent-based recommendations, and full control over merchandising rules and ranking logic. Merchants can now drive higher conversions and efficiency, even with large or complex catalogs.
This move strengthens Coveo’s position in commerce AI, making scalable, business-aware relevance more accessible to brands on Shopify.
Update 3: ABB Robotics Chooses Coveo to Power AI Product Discovery in Customer Portal
Published Date: April 24, 2025
ABB Robotics has partnered with Coveo to power its new Robotics One Customer Portal using Coveo AI for Commerce. The goal: to deliver a highly personalized, AI-driven digital experience with smarter product discovery, recommendations, and generative answering.
With Coveo’s AI-Relevance platform, ABB now enables customers to easily search, configure, and order products while system integrators and sales teams can quickly generate quotes and access technical insights. Powered by Coveo’s deep indexing and personalization tech, the portal scales effortlessly across ABB’s vast catalog, improving self-service and reducing support load.
The solution integrates with SAP Commerce Cloud, offering AI-enhanced relevance, complex pricing logic, and proven ROI, including increased order value and engagement. This marks a key step in ABB’s digital commerce transformation. Read More
Update 4: Global Enterprises Succeed with Coveo’s AI Relevance and Generative Search
Published Date: May 1, 2025
Coveo announced growing adoption of its AI-Relevance Platform by global enterprises across industries including healthcare, manufacturing, tech, and real estate. Notable names such as Pfizer, Eaton, Cummins, Okta, Athenahealth, and ABB are leveraging Coveo to deliver personalized digital experiences with AI search, recommendations, and generative answers.
Purpose-built for enterprises managing massive content and product catalogs, the platform enables hyper-personalized, contextual interactions at scale with fast, secure deployment via its headless, API-first architecture.
Coveo’s leadership in AI relevance is helping organizations reduce hallucinations, improve user trust, and drive measurable business outcomes across commerce, service, and workplace experiences.
As CEO Laurent Simoneau puts it: “AI without relevance is ineffective. Our decade-long investment in AI-Relevance ensures accuracy, trust, and impact.” Read More
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Update 5: Top Brands Use Coveo AI to Transform Product Discovery Boost Revenue
Published Date: May 22, 2025
Coveo announced new success stories with Caleres, FleetPride, and Freedom Furniture, three leading B2C and B2B brands using the Coveo AI-Relevance Platform to deliver more intelligent, personalized digital experiences.
The announcement aligns with findings from the 2025 Commerce Relevance Report, which shows that 72% of online shoppers will leave a site after poor search underscoring the critical need for relevance.
Reported results:
- Caleres saw a 21% YoY revenue increase and 25% conversion lift
- FleetPride achieved a 27% rise in search engagement and 9.6% boost in conversions
- Freedom Furniture cut merchandising effort by 50% and grew AOV by 5.5%
By replacing manual merchandising with AI-powered discovery, these brands are improving UX, accelerating sales, and deepening customer loyalty. Read More
Update 6: SanMar Selects Coveo AI for Commerce to Transform its Digital Experience
Published Date: May 28, 2025
SanMar, the leading U.S. supplier of wholesale imprintable apparel and accessories, has selected Coveo AI for SAP Commerce to enhance its digital commerce experience. By leveraging AI-powered search and recommendations, SanMar will deliver faster, more precise product discovery across its vast catalog.
Coveo’s generative search and relevance engine will enable SanMar to dynamically adapt to user intent, handle complex filtering, and optimize merchandising improving customer satisfaction and self-service outcomes.
“Coveo’s AI-search and SAP Commerce expertise will help us rapidly transform how customers engage with our products online,” said Mike Knapick, CIO at SanMar.
This partnership showcases Coveo’s growing role in B2B digital transformation, especially for companies managing large and diverse product catalogs. Read More
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Update 7: Coveo Named a Leader in 2025 Gartner Magic Quadrant for Search and Product Discovery
Published Date: June 26, 2025
Coveo has once again secured its position as a Leader in the 2025 Gartner Magic Quadrant for Search and Product Discovery, marking its second consecutive year in the coveted quadrant. The recognition reflects Coveo’s strong execution capabilities and visionary roadmap, especially in the context of AI’s growing influence on digital commerce. At the heart of this achievement is the Coveo AI-Relevance Platform a solution purpose-built to deliver personalized, predictive, and generative experiences at scale. The platform seamlessly integrates multiple AI and GenAI models to orchestrate product discovery journeys, while giving merchandisers the tools to fine-tune results based on evolving business needs. Coveo’s advanced capabilities, including Relevance Generative Answering (CRGA), enable organizations to answer customer queries with precision, grounded in expert content and proprietary catalog data. According to Simon Langevin, VP of Commerce Product at Coveo, this recognition underscores the real-world ROI being delivered across complex B2B and B2C environments, as well as the platform’s readiness for the AI-powered future of commerce.
Update 8: Coveo to Join AgentExchange Expansion with MCP Servers for Enterprise AI Adoption
Published Date: July 14, 2025
Coveo has deepened its partnership with Salesforce by launching its upcoming MCP Server on AgentExchange. This integration will help enterprises build AI agents that securely access real-time business data reducing hallucinations and boosting relevance. The Model Context Protocol (MCP) allows agents to connect with external tools, enabling personalized, accurate, and governed AI experiences.
For e-commerce, this means smarter AI agents that can handle product searches, inventory checks, and customer queries with precision. This move strengthens Coveo’s existing presence in the Salesforce ecosystem and highlights its commitment to powering secure, business-aware generative AI.
Update 9: Coveo Now Available in AWS Marketplace AI Agents and Tools Category
Published Date: July 16, 2025
Coveo is now available in the new AI Agents and Tools category on AWS Marketplace, making it easier for enterprises to deploy Coveo’s AI-powered search and retrieval tools directly via their AWS accounts. By integrating with Amazon Bedrock, Coveo acts as a trusted retrieval layer, grounding GenAI applications in secure, real-time business context.
This move enables faster, more scalable agentic workflows and supports high-accuracy AI solutions across industries helping customers accelerate self-service, improve satisfaction, and reduce support costs.
Update 10: Docusign Selects Coveo AI to Power Next-Gen Customer Support
Published Date: July 17, 2025
Docusign has selected Coveo AI-Search and Relevance Generative Answering to enhance its customer support experience. By unifying content and delivering real-time, relevant answers across channels, Coveo will help Docusign boost self-service success, streamline agent workflows, and reduce support costs.
With 12 AI models driving intelligent search and generative answering, Coveo equips enterprises like Docusign with the tools to deliver fast, accurate, and scalable support all while meeting rising customer expectations for AI-powered service. Read More
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