Parloa, a leading provider of agentic AI platforms for customer experience, announced at its premier partner event, WAVE Soundcheck, the launch of its Parloa Partner Program. This unique program provides a structured framework for service providers, business process outsourcing (BPO), and technology partners to collaborate with Parloa to deliver enterprise-grade AI solutions for customer engagement.

The initiative formally expands Parloa’s partner ecosystem, which is central to the company’s successful growth strategy. By integrating Parloa’s AI technology into broader solutions and service portfolios, partners can now bring scalable, industry-specific offerings to market and create new revenue opportunities.

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Meeting businesses’ demand for AI in customer experience

As large enterprises embrace agentic AI, many are seeking partner support for design, implementation, and global scaling. These organizations can face challenges related to system integration, security, and interoperability, as with any transformative technology. The Parloa Partner Program addresses these gaps by providing its partners with solutions, support, and incentives designed to make AI implementations repeatable, reliable, and profitable.

Through the program, partners can:

  • Develop and deliver Agentic AI solutions focused on the customer journey;
  • Use Parloa’s modular platform to extend functionality;
  • Generate repeatable revenue and capture more transactions through AI-driven services and solutions.

For business customers, this means faster implementation, shorter time-to-value, and access to local partners with relevant and proven industry expertise.

Program functions

The Parloa Partner Program provides:

  • Tiered structure : Three tiers for services and BPO partners, plus a dedicated track for technology partners, with solid benefits and clear requirements for growth.
  • Partner Portal : Central hub for deal registration, pipeline tracking, go-to-market resources, collaborative planning, and collaboration.
  • Parloa Partner Academy : Trainings and certifications for technical, sales, and project managers to build expertise and achieve scale.
  • Partner Directory : A customer-focused hub to discover other Parloa partners, searchable by level, expertise, and region.
  • New Partner Website : A global gateway for both potential and existing partners.
  • Benefits Menu : A transparent overview of the business, support, delivery, and marketing benefits associated with each level.

“Our partner program redefines what a collaborative sales channel can be,” said Dorothy Copeland, SVP Partner Ecosystem at Parloa. “By formalizing our comprehensive approach, we’re providing partners with the tools and structure they need to implement Parloa’s agentic AI across industries and geographies, and helping them do it right.”

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Existing partner certificate

“We leveraged Parloa’s AI platform to meet the growing demand for flexible, voice-driven customer service technologies,” said Ergon Dashi, SVP Digital Platforms at NTT. “Through our partnership, we’ve completed successful transactions that have strengthened our market position.”

Ahmed Mahbrook, Head of Software Partners at Microsoft, said: “Businesses are rapidly transitioning to agentic AI, and success requires innovation and trust at scale. With Parloa’s platform, powered by Microsoft Azure AI, we’re empowering organizations to leverage secure, enterprise-grade AI agents that transform every customer interaction into a meaningful relationship. Together, we’re redefining what’s possible when it comes to deepening customer relationships.”

“Many companies offer agentic capabilities, particularly in customer service and support,” says Hans Agnischock, partner at Deloitte. “Parloa stands out with its track record, impressive partner portfolio, and immediate, measurable results that prove it’s a market leader.”

Björn Burow, partner at PwC Germany: “Our clients often ask us who the right partner is to implement agentic solutions in their business, and the Parloa Partner Program definitely stands out. The comprehensive integration of innovative technology, strategic training, and established trust is exactly what it takes to shape successful channel partnerships. Our clients are very impressed with Parloa’s AI agents, and we greatly appreciate the inspiring and forward-thinking collaboration with their team.”

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Source – businesswire

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